Daniel Mayer
Daniel Mayer is the Co-founder and CEO of BeLive, the live-streaming platform helping businesses build brand awareness. BeLive empowers influencers, SMBs, and other content creators to harness the power of livestreaming.
With a global team of more than 30 people in 5 countries, the company has grown its user base nine-fold under Daniel’s leadership. Prior to BeLive, Daniel founded numerous other startups in web-based broadcasting and beyond.
Driven by a passion for innovation and meaningful connections, I thrive at the intersection of strategy, creativity, and technology. With a focus on transforming client engagement, I lead impactful marketing strategies at Irenechan.co. As co-founder of a Gen AI startup and an autonomous drone company, I’m dedicated to pushing the boundaries of what’s possible. At Be.Live, I led product strategy as CEO, pioneering live streaming solutions that empower SMBs to connect authentically. I believe that visionary products and strong relationships are the key to lasting growth and industry transformation.
The following in an excerpt from an article by The Sociable:
Imagine falling ill with COVID-19 and spending 50 days alone isolating yourself from your wife and daughter. Then imagine your own business growing nine-fold in the space of two months. Then, imagine both of these things happening at the same time.
Daniel Mayer, CEO and co-founder of live streaming enhancement platform BeLive, knows exactly what this is like.
Since launching his business three years ago, Mayer was completely unprepared for what would await him on his return from a European ski trip — where he contracted the novel coronavirus — to his home of Tel Aviv at the beginning of the COVID-19 pandemic.
From his sick bed, Mayer watched as the demand for his company’s service shot up while workers across the world suddenly all began to work from home, and the demand for live streams dramatically increased.
According to live streaming platform StreamElements, which obtains its metrics from Arsenal.gg — a publisher of broadcast analytics for the gaming industry — between March and April this year, every major live streaming platform experienced growth. Users increased the collective hours they spent watching live streams by 45%.
Amazon-owned gaming streaming platform Twitch experienced the highest growth rates.
In order to meet this increased demand, Mayer set about doubling the size of his team — who work remotely — using a hiring process that was conducted entirely through Zoom.
“Hiring through the COVID-19 pandemic was actually easy,” he told The Sociable when asked about the challenges of this experience. “Because the majority of companies are firing people.”