Tag: MarTech
Navigating the New Era of Marketing in Tech Companies
In the fast-paced world of technology, marketing strategies are continually evolving. Tech companies today are not just competing based on their technological prowess but...
How is AI being used in Digital Marketing
AI has powerful abilities to comb through vast troves of customer data in milliseconds, uncovering intricate patterns beyond human means alone. A long time...
Strategies for Reaching Customers Across Platforms
Introduction to Multichannel Marketing Platforms
In today's digital age, consumers are increasingly connected across multiple platforms and channels, presenting both opportunities and challenges for marketers....
The Intersection of Health Technology and Marketing
In the constantly evolving landscape of healthcare, the convergence of health technology and marketing stands out as a pivotal development. This fusion is reshaping...
Slay Social Messaging to Drive Killer Lead Conversion
Let's be real - the sales game today is all about meeting prospective customers where they're already hanging out. And for a huge chunk...
Guide to Gross Margin vs. Contribution Margin for Market Skimming
Launching a new product is exciting and difficult. Businesses must decide on a pricing strategy during this phase. New product price tactics include market...
