The Problem: Boring and Cluttered Slides in Sales Meetings

sales meetings using slides in a conference room

I still remember sitting in sales meetings years ago, watching a colleague struggle through a poorly designed PowerPoint deck. The slides were overloaded with text, the visuals were uninspiring, and the audience quickly lost interest. The message was powerful, but the delivery fell flat.

That was my lightbulb moment. I realized how much impact a well-crafted presentation could have on engagement and success. If design could make or break a deal, why weren’t more businesses investing in it? That’s when I decided to change the game.

The Opportunity: Turning Presentation Design into a Business

screenshot of Slides IQ website for better slides in sales meetings

I saw a clear gap in the market—businesses were struggling with ineffective presentations, and there weren’t many experts dedicated to solving this problem. I knew I had the design skills, the storytelling ability, and the vision to offer a solution.

What started as a passion project quickly turned into something bigger. I began helping friends and colleagues redesign their presentations, and the results spoke for themselves. They closed more deals, won more pitches, and engaged their audiences like never before. That’s when I knew I was onto something. It was time to build a business.

Building a Team of Top Presentation Designers Worldwide

I couldn’t do this alone. To truly make an impact, I needed a team of talented designers who shared my vision at Slides IQ. But I didn’t just want people who knew how to use PowerPoint—I wanted storytellers, creative thinkers, and strategists who understood how to make messages memorable.

I carefully recruited a team of world-class designers, each bringing unique expertise to the table. Together, we created a process that prioritized clarity, engagement, and brand consistency, ensuring that every presentation we designed had a lasting impact.

Delivering High-Quality Designs at Affordable Prices

One of my biggest priorities was making high-quality presentation design accessible. Many businesses, especially startups and small companies, couldn’t afford to hire in-house designers or expensive agencies. I wanted to bridge that gap.

So, I developed a pricing model that allowed businesses of all sizes to benefit from expert design without breaking the bank. Whether it was a startup pitching investors or a Fortune 500 company presenting to stakeholders, we provided top-notch designs at fair prices.

Providing Custom Sales Meetings Presentation Solutions for Big Clients

As word spread about our work, big brands started taking notice. Companies that once relied on generic PowerPoint templates came to us for custom solutions tailored to their specific needs. We built strong relationships with clients by delivering not just presentations, but strategic storytelling tools that helped them achieve their goals.

Our approach was simple: listen to our clients, understand their audience, and create presentations that truly represent their brand. That commitment to quality and personalization is what set us apart—and continues to drive our success today.

With AI Technologies in Presentation, a Custom Design is Always Better

AI has made significant strides in automating presentation design, but it still lacks the human touch. While AI can suggest layouts and optimize content, it can’t replace creativity, strategic thinking, and emotional appeal.

A custom-designed presentation isn’t just about looking good—it’s about conveying a message in a way that resonates with the audience. That’s why, despite all the advancements in AI, businesses still turn to experts like us to craft presentations that truly stand out.

Looking Back and Moving Forward with Engaging Sales Meetings

What started as a simple idea—fixing boring presentations—has grown into a global business working with some of the biggest brands in the world. Every day, we help businesses tell their stories, win deals, and make an impact.

If there’s one thing I’ve learned on this journey, it’s that great design isn’t just about aesthetics—it’s about results. And as long as businesses need to communicate their ideas in sales meetings effectively, we’ll be here, turning slides into success stories.

Jiten Surve, CEO & Founder

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