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The Easiest Path to Effective Brand Positioning in 2022

Ordinary business owners have long struggled with the concept of brand and brand positioning. And that’s mostly because these are complex concepts that carry...

Three Reasons You Should Start An E-Commerce Business

Any person can become an entrepreneur. Sam Walton didn't start Walmart until he was in his mid-40s. On the other hand, Mo Bridges became...

Seven Reasons Why Companies Should Invest in Company Uniforms

Walk through a residential neighborhood and you’ll notice different delivery drivers. It’s easy to tell them apart, not just from the branding on their...

Jennifer Deutsch

Jennifer Deutsch Chief Marketing Officer Technology, Services Cleveland, OH, USA Listen to Jennifer's Podcast! As Chief Marketing Officer, Jennifer leads Park Place's marketing and communication teams with a focus...

Intent-based targeting in B2B marketing: intrusive or respectful?

As citizens of a digital world, I believe that most of us have made some level of peace with the fact that products and...

Leveraging the Power of Email Logos to Improve Customer Interaction

Brands have long tried to figure out a way to display a consistent visual representation of their assets inside email clients. Email is vital...


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