Sujita Purushothaman
Founder & Director
Technology, Software
Liverpool, UK
Sujita Purushothaman is the Operations Director at Nexatrak Ltd, a company based in Liverpool, UK, which specializes in RFID and IoT solutions for asset tracking, inventory management, and condition monitoring. Founded in March 2023, Nexatrak focuses on using advanced technology to provide real-time data insights, helping businesses efficiently track and manage their assets. Their services include hardware and software integration, system deployment, and post-implementation reviews, ensuring a seamless transition for clients across various industries.
Sujita, who was born in 1977 and resides in England, co-leads the company alongside Managing Director Eric Anthony Jones. Together, they drive Nexatrak’s mission to deliver tailored solutions to clients from sectors like automotive, construction, supply chain management, and retail. Their RFID systems not only help streamline operations but also provide enhanced visibility and traceability of assets, personnel, and tools.
Sujita writes, “I lead a team of engineers and developers who deliver cutting-edge and innovative RFID and IoT solutions for asset tracking, condition monitoring, and events management and have over 15 years of experience in technology, software, RFID, and IoT. Some of the technologies we use include the .NET C# tech stack, Microsoft Azure cloud technologies, MS SQL and related database technologies, MVC, Blazor, Razor, CSS, IdentityServer, Xamarin, etc. I have also worked on the LAMP (Linux, Apache, MySQL and PHP) tech stack, and have a strong background in engineering.
I also moonlight as a non-executive director and occasionally as a tech trainer to keep my skills sharp and gain market knowledge.”
Through her previous company, Earth Digital, Sujita combines her technical expertise with her passion for innovation to provide businesses with solutions that enable them to succeed in the global marketplace. The company focuses on services like market research, digital transformation, and export facilitation, particularly for businesses aiming to penetrate markets in the Middle East, including Qatar.
Sujita’s leadership is characterized by her drive to make technology work for people and foster greater international collaboration. Earth Digital continues to serve as a bridge for SMEs looking to scale globally by utilizing cutting-edge technology and strategic business insights
