Martin Lucas
Chief Innovation Officer
Emerging Tech
London, England, UK
Listen to Martin’s Podcast!
Martin Lucas is the inventor of deterministic AI and decision science, proven across more than 100 global brands with results up to 76% above market performance.
He has spent ten and a half years designing and proving a new kind of intelligence, one that works with the laws of physics instead of probabilities. His work redefines how machines make decisions and how humans understand their own.
Martin’s career spans multiple businesses, five books, and projects that bridge technology, psychology, and philosophy. His research has influenced government thinking, including a paper written for the Prime Minister’s Office and a personal commendation from the Home Secretary for innovation in behavioral design.
Martin Lucas is known for making complex ideas feel human. In conversation he moves easily between science, creativity, and humor, helping audiences see how belief, behavior, and technology are all connected.
Martin’s mission is simple. To show that intelligence, whether human or artificial, only becomes meaningful when it is reproducible, understandable, and deeply human at its core.
Gap in the Matrix:
Deterministic Marketing Intelligence. Proven Growth. Zero Drift.
The future of marketing isn’t prediction. It’s proof.
At the center of their work is the Automated Marketing Engine, a deterministic growth system that has delivered an average of 77 percent performance improvement across 3,000 projects while cutting operational overheads by 73 percent.
Martin Lucas is also featured on our premiere Features Page, and you can read the Podcast Interview Transcript.
