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How to Fix an Outdated Loyalty Program

Consumers expect offers that appeal to their individual likes and preferences. If your loyalty program is still one-size-fits-all, here are five steps...

Is Your Customer Journey a Continuum?

Everything should start with the customer. What do they need, what are their pain points, and what other emotional barriers are they...

A New Era of Global Experience

The pandemic has fundamentally changed the way people live their daily lives. Quarantine and remote work have compelled many of us to...

How to Meet Amazon’s New Page View Requirements

Most Amazon sellers are aware of Amazon’s enhanced standards for Seller Fulfilled Prime (SFP), which it announced just before peak season 2020 and...

MMMP: Maximizing Modern Measurement Platforms

Information is the lifeblood of brands & businesses around the world. And, in a post-pandemic world, even more so.

Tom Logan

Tom Logan Co-Founder & CEO Technology, Entrepreneur New York, NY, USA Listen to Tom's Podcast! Tom Logan is the Co-Founder and CEO of NYC-based Cohley — the tech company...

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