Barbara Wardell
Co-Founder
Creative, Data-Entrepreneur, Tech
New York, NY, USA
Listen to Barbara’s Podcast!
Barbara Wardell is the Co-Founder of Cullari & Wardell.
Barbara Wardell is a seasoned marketing and advertising professional who transitioned from a successful career in the specialty medicine industry to become a disruptor, supporting small businesses.
Guiding her geofencing ad agency, Cullari & Wardell, Barbara embraces a growth hacker mindset that strategically focuses on identifying and amplifying her clients’ strengths while pinpointing weaknesses in the competition, utilizing GPS location data. This approach results in a significant and measurable impact on foot traffic and online engagement, making her efforts truly game-changing and successful.
Beyond her business endeavors, Barbara is a proud mother of two exceptional young men. She harmoniously balances her dedication as a businesswoman with a passion for a healthy lifestyle, philanthropy, and spending quality time with family and friends.
Cullari & Wardell
Ernesto Cullari and Barbara Wardell deliver 5,000 satellite-verified in-store customers to laundromat owners nationwide each month. They employ customized maps on smartphones to guide the public directly to your door. Through geofencing, when a potential customer sees an ad and visits a store, GPS satellites accurately record the visit, showcasing the true power of this disruptive innovative technology.
Barbara is also featured on our premiere Features Page, and you can read her podcast interview transcript.
