In the past few years, SaaS has grabbed the attention of businesses like never before — the total revenues pertaining to the SaaS industry are anticipated to grow by nearly 20% year on year. In 2025, it is expected to reach $299 billion, if not more, as per Statista. Along with growing businesses transitioning to cloud-based solutions, the need for expert guidance on strategy, implementation, integration, and adoption also increased. The right SaaS consulting partner is now a key investment, and choosing the wrong one can mean wasted time and budget or a successful rollout.
The learning curve for those who are initiating digital transformation and using a SaaS platform, for example, a customer relationship management (CRM), an enterprise resource planning (ERP) or a sales enablement system, can be steep. A qualified SaaS consulting services partner brings value by having specialized expertise and bandwidth to focus on launch and adoption if you don’t have the bandwidth inside.
The importance of choosing the right fit can’t be overstated. According to McKinsey, large IT projects fail 45% of the time and run over budget by 56%. Working with a consulting firm increases the likelihood of success. The key is identifying a true partner that understands your organization and goals, not just a vendor selling packaged services. The six considerations below will help you select a consulting firm with the breadth of capability and collaborative ethos to meet your current and future needs.
Table of contents
- Expertise Across the SaaS Landscape
- Hands-On Experience Driving User Adoption
- Breadth of Services: Strategy, Implementation, Integration & Support
- Domain Expertise in Your Industry
- Referenceable Client Results
- Cultural Fit & Collaborative Ethos
- Cost Considerations: Pricing Models & Service Packages
- What to Expect Through Renewal & Growth
- Conclusion
Expertise Across the SaaS Landscape
There are more than 300 categories of SaaS solutions available for features such as financial management, inventory management, marketing automation, business intelligence, and many more, so it’s important to partner with a consulting firm with extensive experience. There are firms that focus on a single platform, such as Salesforce or Workday. Others have expertise in many of these applications.
You want to ideally find a firm that can advise you holistically on what software platforms would be the right ones to achieve your functional goals, architect, implement, integrate, customize, and support those SaaS systems. For instance, you may want to buy a new CRM initially, but later, it may be necessary to buy financial planning & analysis software. Understanding the bigger picture makes a partner who understands multiple solutions a better context and advice.
Whether you’re looking to connect sales and marketing systems, unite platforms across business units, or scale internationally, specialized knowledge matters when it comes to technical complexity.
Hands-On Experience Driving User Adoption
Simply installing new technology doesn’t guarantee it will be embraced by employees or yield expected gains. Poor user adoption is the downfall of many technology rollouts. That’s why it’s short-sighted to consider the consulting partner’s work “done” once the software is functioning. You want a partner who views the launch as the starting point, not the destination, with adoption services key to their offering.
Businesses achieve just one-third of adoption on average across newly deployed cloud applications. A study by Forbes found that most employees were not fully using new tools even years after implementation.
Choose a SaaS consultant who is able to apply behavioral science and change management best practices to drive regular system usage. They should offer communication, training, and coaching tied to real business workflows – not just generic off-the-shelf eLearning. This specialized focus on winning hearts and minds is essential to technology success and your return on investment.
Breadth of Services: Strategy, Implementation, Integration & Support
The most capable SaaS partners offer end-to-end services spanning the entire application lifecycle – from planning to deployment and beyond. The full spectrum should include:
- SaaS Advisory Services: Discovery, vendor selection, roadmap building
- Technical Implementation: Installing, configuring & customizing platforms
- Integration Services: Building connections between systems
- Adoption Services: Change management, communication, training
- Ongoing Support: Administration, enhancement, customer success management
A unified approach delivers advantages at each phase, from sales to renewal. Planning with the end in mind enables decisions to be made upfront, which eases integration later, for example. Hands-on implementation experience allows faster issue resolution later. Long-term adoption partnerships mean sustaining skills over time versus one-off engagements.
Be wary of any consultant claiming expertise across the spectrum but only directly delivering on a single service like technology implementation. True integration, both technically and organizationally, requires a cohesive methodology best overseen by one trusted partner.
Domain Expertise in Your Industry
SaaS systems promise incredible flexibility through customization and third-party apps. However, every platform cannot meet every need out of the box, and it should be configured the exact same way. How software is applied varies greatly across industries and functions.
For example, CRM priorities for a B2B manufacturing company that distributes through channel partners are very different from those of a B2C eCommerce brand that sells directly to consumers. Industry expertise should inform each design decision, from workflows and integrations to reporting to user roles, security models, and terminology.
Seeking an advisor with direct experience in your specific market demonstrates they understand your business model, metrics, challenges, and goals at a foundational level. This means that they can tailor solutions using relevant language while configuring systems in a way that aligns with proven industry practices.
Referenceable Client Results
All consulting partner firms tout credentials and make promises in the sales process. But try before you buy—don’t take claims at face value. Vetting real-world results delivers hard proof.
Ask prospective partners for quantifiable outcomes achieved from past client engagements, such as:
- Percentage improvements in deal conversion, sales velocity or pipeline growth
- Reductions in operational costs or errors
- Increases in cross-sell/upsell revenue or account retention rates
- Faster invoicing or billing collections cycles
- Better visibility into budgets or forecasts
In an ideal situation, these metrics will be baseline and post-implementation data from companies in your industry that match up with the KPIs that are important to your business.
It is invaluable to speak directly to a referenceable client in your vertical. This is the opportunity to evaluate not only lagging indicators derived from reports but also the true tone of the working relationship. Find out where the developer will be responsive during your product’s launch and beyond. Check whether the partner has a good understanding of your shared market dynamics and business priorities on a daily basis.
Cultural Fit & Collaborative Ethos
The partnership is part hard metrics, part soft skills, and part working style. Does the consultant center on the objectives of your business? What’s the seniority of the team currently responsible for your engagement? Or, will they provide proactive counsel as you grow more and more in need or just deliver what is contractually required and nothing more?
High employee turnover is common at large multi-client firms. You want confidence that senior advisors you build rapport with will provide continuity, not get pulled into other accounts. Examine how the partner makes investments in people and services for clues to their stability.
The applications ecosystem evolves rapidly. How does the consultant stay ahead of the curve through avenues like executive briefings, user conferences, advisory councils and training? Are they truly platform experts or learning alongside you?
Finally, assess working dynamics. Arrogance, opacity and inflexibility can sabotage success. Partners quick to blame others or averse to feedback signal danger ahead. What is their problem-solving posture? Do they invite collaboration and speak in everyday language or lecture top-down using intimidating jargon?
Vet these culture indicators thoroughly early on. Once contracts are signed, you’re tethered together for the long haul – like band members stuck touring on a bus. Make sure your values, priorities and personalities align.
Cost Considerations: Pricing Models & Service Packages
When comparing potential SaaS consulting partners, cost considerations go beyond hourly rates alone. Firms structure partnerships in a variety of ways, from fixed-fee projects to tiered retainers. Some provide certain services with embedded standards while considering others add-ons. Outlining needs in advance allows apples-to-apples pricing comparisons.
Common pricing models include:
- Time & Materials: Hourly fees for staff plus expenses
- Fixed Fee: Price locked for a defined project scope
- Value-Based: Fees tied to client outcomes achieved
- Managed Services: Monthly subscription with allowances
- Retainer Agreements: Prepaid block hours or days
Understand how each approach incentivizes partner behaviors. In a time and materials model, consultant productivity is rewarded, but clients risk scope creep. At the other extreme, the partner benefits from dragging out work in a fixed fee format.
Also, specify what ancillary services have additional fees, such as training or support. Some firms price these separately as add-ons, but others include them in retainer or managed services packages.
Next, you dive into how the partner prices relate to usage and business value. Instead of providing arbitrary user bands, subscription fees should scale with Huff as your system expands to more users and use cases, depending on the modules deployed or the data storage needed. The expanded capabilities delivered should also be attached directly to renewal price hikes.
What to Expect Through Renewal & Growth
When you sign on with a SaaS consulting partner, you are starting a long-term relationship that runs from implementation, adoption, enhancements and support. Be sure that the agreement covers future expectations after the initial launch. Who handles tier-1 troubleshooting questions? What is the escalation path and response time service level agreement (SLA) for priority issues?
Ongoing enhancement is key as well. Adoption often uncovers new feature requests. Changes to business requirements or processes also drive the need for configuration updates. What is the consultant’s methodology for gathering requests, prioritizing based on ROI and scoping development sprints? Are these fixed-cost projects covered under an annual retainer?
As your contract renewal approaches, the consultants should provide recommendations for expanding usage, capabilities and integrations along with ROI business cases. This roadmap presentation often includes a license true-up analysis, benchmarking utilization against peers, and identifying areas to optimize system investment.
The right partner plans for renewal 12-18 months out, and this is when they justify the upgrade to secure the large multi-year renewal. They provide a perspective on expanding whilst taking things that don’t work in their favor but might quickly have a detrimental effect on customer satisfaction scores before they even make the grade.
Conclusion
Choosing the wrong SaaS consulting partner for strategy, implementation, and adoption can have long-term consequences, affecting budgets, productivity, and employee satisfaction for years. To make the best decision, firms should take a future-focused approach, evaluating a partner’s capabilities and culture beyond the initial project. Engaging key application sponsors early helps align stakeholders and ensure the partner’s philosophy aligns with leadership’s vision. By investing in a thorough vendor selection process upfront, you can move forward with confidence, knowing you have the right co-pilot to navigate the journey ahead.