Manuel Garcia Cuerva is the Global Head of Live Shopping at enterprise digital commerce platform VTEX. From an academic background in business, he completed a master's degree in finance and specialization in roles focused on growth. In 2018, he was chosen to attend the exponential program offered by Singularity University at Moffet Field NASA, and in 2019, obtained the product manager certificate. He is passionate about the development of digital platforms and products, and has worked in verticals such as e-learning, fitness tech, marketplaces and retail.