B2B data is all kinds of information that is first collected, processed, analyzed and used for the development of business and maintaining good relations between many businesses. The scope of such information can be very wide. Many companies use this data. The most common purpose of obtaining such data is the technological development of one’s own business, searching for contractors, attempts to better specify one’s marketing activities, etc. What else should you know about B2B data?
· Most frequently used B2B data
· How can you access B2B data?
· Who needs access to B2B data from data providers?
Table of contents
Most frequently used Between Business Data
One of the most commonly used B2B data is contact data and demographic data. Thanks to such information, you can find all publicly available data about many companies, their activities, phone numbers, addresses, company headquarters, etc. This highly accurate data may include information about the industry a company operates in, its size, geographic location, products, services, and certain purchases and transactions.
Other important information is technographic data. Data accuracy of such information is very important to be able to develop technologically your own company without having to repeat the mistakes of predecessors. Such data collection concerns technologies, software, hardware, management systems, e-commerce platforms, many different analytical tools, etc.
The data quality of information used for marketing purposes in contacts with potential customers is also very important.
What other business data and data points can you get from a data provider? This may include data on the location of offices, warehouses, distribution centers, points of sale, competitor locations, information on market and partnership relationships between global contractors, subsidiaries, as well as historical data (e.g. information and transactions, advertising and marketing campaigns, etc.)
If you want to know more about such company data, you can find more information at https://www.infobelpro.com/en/b2b-data for example.
How can you access Relevant Data?
B2B data should be obtained from proven, trusted and legal sources, therefore their provider (Company Information AP) should be a proven and trusted company. Such information will be compliant with GDPR and CCPA.
Such a company uses professional tools via API, which is configured in such a way that a specific business receives the most necessary and precise information needed to develop its business.
To gain access and have the opportunity to test such an interface for free, simply read the contents of this website: https://www.infobelpro.com/en/data-apis/company-information-api
Who needs access to B2B data from data providers?
Almost every developing and ambitious company is looking for information that will help it gain a competitive advantage, increase its attractiveness in the eyes of customers, communicate better with them, work on market segmentation, find the best target market, improve its business relations with partners, identify potential partners and competitors more effectively, or better forecast the company’s results in the future.
For some, data enrichment is also important, e.g. information that automates certain activities in the CRM system and other systems in order to increase operational efficiency and reduce the number of errors.
Such data will be used by IT specialists, sales and marketing teams, the finance department, the logistics department, HR employees, data analysts, investors, as well as managers and executives.
It is important to obtain access to reliable B2B data from proven and trusted providers.
